A lesbian activist dressed as a cow in Texas to protest homophobic fast food chain Chick-Fil-A.
Just Kusko stood outside a branch of the restaurant in Austin holding a sign which read: 'Don't Hate The Homooo!'
The chain is openly against gay marriage and its charitable arm has donated millions to anti-gay organizations in recent years.
'These pictures have really taken off,' Kusko told The Advocate.
'And what’s funny is, it all started as a simple Facebook status. I was just sick and tired of hearing about how Chick-Fil-A could promote such hate, denouncing me as a human being.
'Seeing all of my friends comments on Facebook just broke my heart. And to think, of all those chicken sandwiches I ate. I actually was paying for my own demise.'
Former Arkansas Governor Mike Huckabee named yesterday (1 August) Chick-Fil-A Appreciation Day in response to the backlash from LGBT rights supporters, urging people who value 'traditional values' to have a meal at one of the chain's restaurants.
High profile opponents to Chick-Fil-A's stance include Boston Mayor Thomas M Menino, who said its restaurants don't belong in the Massachusetts city.
In addition, The Jim Henson Company announced this week that they have severed their partnership with the chain and that its 'Creature Shop' would no longer be given away with Chick-fil-A's kids meals. Chick-fil-A then made a statement that the toys were pulled because of 'possible safety issues.'
Some Hollywood stars have joined the fray including Ed Helms of The Hangover movies and NBC's The Office who last week vowed to boycott the chain.
But Chick-fil-A does have its high-profile defenders. Among them is former Republican Presidential hopeful Rick Santorum whose campaign earlier this year was heavy on anti-gay rhetoric.
Santorum defended the company in a Facebook post on Wednesday (25 July).