Miami brings pop-up hotel to New York Pride

Lords South Beach hotel to open first ever pride pop-up hotel for New York City Pride

Miami brings pop-up hotel to New York Pride
23 May 2012

Lords South Beach (LSB) in Miami, the first gay boutique hotel brand in America, is set to open the first pride pop-up hotel, Lords New York, when it takes over the Hotel on Rivington in New York.

Along with their staff, LSB is also bringing their exciting parties and their mascot, a nine foot long polar bear holding a beach ball, which will be in the hotel’s lobby.

Lords founder, Brian Gorman has said: ‘The Lords brand prides itself on showcasing the creativity and strengths of the LGBT community. What better way to do this than by hosting the first-ever pop-up hotel during New York City Pride? We are looking forward to creating a fun and unique experience for our guests in New York.’

Guests will experience everything that makes the LSB brand unique.

The Hotel on Rivington’s lobby will be painted the Lords New York signature hot pink, and will be displaying artwork from the Lords South Beach lobby, including a work featuring Elizabeth Taylor, whose Cleopatra portrait decorates every guestroom in the Miami hotel.

The familiar faces of the LSB team will be on hand to greet Pride attendees and each guest will receive a special Lords gift bag filled with Pride essentials including, Perrier mineral water, Out Magazine, a Lords beach ball and other goodies. 

Guests will also receive a Lords Pride itinerary, featuring events that Lords New York at Hotel on Rivington is hosting, as well as events at popular gay nightlife spots like Industry and Party Calypso.

In addition, there will be a new Lords Pride art installation at the hotel curated by special guest artists.

As in Miami, guests will be able to opt to support LGBT charities by adding a $10 (€8) donation to their nightly rate, which starts at $268 (€210).

If you book now, you will receive a 15% discount off your stay.  

In May, LSB was named by the New York magazine, Travel and Leisure, in its 2012 ‘It List’, a collection of the 500 best new hotels in the world, as selected by the magazine’s editors.

This prestigious list honors the most inventive and inspiring new hotels, places that are transforming the travel landscape. Lords is the first LGBT hotel ever to be included in this list. 

New York Pride will run from 18 to 24 June, view their official website for further details.



No thumbnail available

2.5 million gay men in India, 7% have HIV, the government reports

Delhi Supreme Court hearing into the decriminalisation of gay sex continues
No thumbnail available

Neil Patrick Harris gets more than he bargained for on game show

Female contestant knocks over and dry humps star on "The Price is Right"
No thumbnail available

Taiwanese pop star A-mei under attacks for free gay marriage concert

Hater says A-mei once contracted sexual disease and is a dirty aborigine, insinuating she has also been taken over by a vile spirit
No thumbnail available

Gay artist pays rainbow tribute to Obama

Welsh artist shows his admiration for President Obama with a very colorful tribute
No thumbnail available

Outspoken Filipina former beauty queen apologies to LGBT community

Former Miss Philippines Miriam Quiambao calls homosexuality a 'lie from the devil' on Twitter
No thumbnail available

Would Lyndon Johnson have been in favor of gay marriage? His daughters think yes

They say 37th US President 'felt very strongly that when there was bigotry anywhere, prejudice anywhere, all of us lose out'
No thumbnail available

When he was young, actor Seth Rogen once masturbated to a RuPaul photo

RuPaul makes her own masturbation confession, but it focuses on tennis great Martina Navratilova
No thumbnail available

Staggering number of young people leave religion over gay rights

New survey finds at least a third of US adults 18-34 left religion over 'negative teachings and treatments' towards the LGBTI community
No thumbnail available

Former UK cabinet minister Jack Straw is Out4Marriage

Jack Straw backs UK gay marriage plans by joining online video campaign
No thumbnail available

After standoff, lesbian high school student will be allowed to wear a tuxedo to her prom

Claudetteia Love's principal had said: 'Girls wear dresses and boys wear tuxes, and that's the way it is'