Miami brings pop-up hotel to New York Pride

Lords South Beach hotel to open first ever pride pop-up hotel for New York City Pride

Miami brings pop-up hotel to New York Pride
23 May 2012

Lords South Beach (LSB) in Miami, the first gay boutique hotel brand in America, is set to open the first pride pop-up hotel, Lords New York, when it takes over the Hotel on Rivington in New York.

Along with their staff, LSB is also bringing their exciting parties and their mascot, a nine foot long polar bear holding a beach ball, which will be in the hotel’s lobby.

Lords founder, Brian Gorman has said: ‘The Lords brand prides itself on showcasing the creativity and strengths of the LGBT community. What better way to do this than by hosting the first-ever pop-up hotel during New York City Pride? We are looking forward to creating a fun and unique experience for our guests in New York.’

Guests will experience everything that makes the LSB brand unique.

The Hotel on Rivington’s lobby will be painted the Lords New York signature hot pink, and will be displaying artwork from the Lords South Beach lobby, including a work featuring Elizabeth Taylor, whose Cleopatra portrait decorates every guestroom in the Miami hotel.

The familiar faces of the LSB team will be on hand to greet Pride attendees and each guest will receive a special Lords gift bag filled with Pride essentials including, Perrier mineral water, Out Magazine, a Lords beach ball and other goodies. 

Guests will also receive a Lords Pride itinerary, featuring events that Lords New York at Hotel on Rivington is hosting, as well as events at popular gay nightlife spots like Industry and Party Calypso.

In addition, there will be a new Lords Pride art installation at the hotel curated by special guest artists.

As in Miami, guests will be able to opt to support LGBT charities by adding a $10 (€8) donation to their nightly rate, which starts at $268 (€210).

If you book now, you will receive a 15% discount off your stay.  

In May, LSB was named by the New York magazine, Travel and Leisure, in its 2012 ‘It List’, a collection of the 500 best new hotels in the world, as selected by the magazine’s editors.

This prestigious list honors the most inventive and inspiring new hotels, places that are transforming the travel landscape. Lords is the first LGBT hotel ever to be included in this list. 

New York Pride will run from 18 to 24 June, view their official website for further details.



No thumbnail available

10% of the world now living in a place where gay marriage is legal

By legalizing same-sex marriage in 2013, Brazil, the US, France, England and Wales brought marriage equality to another 447.5 million people
No thumbnail available

Gay couple badly beaten in Paris

As the Senate discusses same-sex marriage and adoption, it is believed there are more attacks happening against gay people in France
5 things you must do during a property viewing

5 things you must do during a property viewing

Forget the color of the walls – there are more important things to think about!
No thumbnail available
No thumbnail available

Who is Australia's entry for the Eurovision Song Contest?

It might not be a Minogue, but what do you think of the pick?
No thumbnail available

US Labor Secretary Tom Perez posts inspiring Pride Month blog about LGBT inclusion

‘Diverse and inclusive workplaces are productive workplaces. Our economy works best when we field a full team, so we can't afford to leave any talent on the bench’
No thumbnail available

Graham Norton: Finding love would be easier if I was not gay

Talk show host says men are harder to date due to their 'alpha' traits
No thumbnail available

Pride London chair joins public debate on gay festival's future

Gay Star News invites everyone to a public meeting on how to create a world class pride in London
No thumbnail available

Michele Bachmann confronted by 'gay robot' in Iowa

Michele Bachmann stopped by man dressed as a robot outside restaurant and told she is a 'homophobe' and a 'robophobe'
No thumbnail available