Dan Osborne has been seen by viewers of the diving competition Splash! in nothing more than a leopard spotted speedo.
But in the new 'Naked Issue' of the gay magazine Attitude, he's wearing even less.
Not only are the cover and inside photos of the TOWIE star revealing, so are some of his responses in the accompanying article.
On his man crush: TOWIE castmate Joey Essex is 'a good looking guy, but it'd have to be David Beckham, he's the man!'
On gay men hitting on him: 'I appreciate it, that's for sure, but I don't know why it is. I've gotten the odd bit of male attention when I've been out and it is a compliment. I've had a few bum pinches and I don't mind them at all.'
On Splash! trainer Tom Daley's recent coming out: 'I think it is brave, only because of the position he's in. But it should never be a big deal. I am very happy for him. As long as he's happy that's all that matters.'
The TOWIE star, who is the father of a newborn baby, is one of four sexy men who posed for individual covers. The others are Olympic Gold medalist Greg Rutherford, Dancing On Ice hunk Sylvain Longchambon and former TOWIE star Kirk Norcross.