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17-year-old whose senior year photo went viral becomes new face of CoverGirl

17-year-old whose senior year photo went viral becomes new face of CoverGirl

professional shots of james charles, one under the covergirl logo and the other of him applying mascara

James Charles, the 17-year-old makeup artist who rose to fame in September when his fabulous high school senior year photo went viral on social media is officially the new face of CoverGirl cosmetics.

The talented teenager is also joined by CoverGirl brand ambassador Katy Perry for the exciting announcement.

And yes, Charles is the first ever CoverBoy.

Previous CoverGirl stars includes Sofia Vergara, Zendaya, Janelle Monáe, Pink, and more.

Charles said that he began trying on makeup about a year ago.

Since then, he has garnered a huge online following, with nearly 450k followers on Instagram and 70k subscribers on YouTube.

In one video on Covergirl’s Instagram account, Charles introduces himself: ‘Hey guys, my name is James Charles and I’m a 17-year-old makeup artist! Today I am living out one of my biggest dreams and I’m currently on set for my first-ever TV commercial with CoverGirl. That’s right, I am a new CoverGirl.’

A video posted by COVERGIRL (@covergirl) on

Congratulations Charles!