Gay designer Tom Ford is being targeted online after launching a new range of penis shaped crucifix necklaces in time for Christmas.
Unsurprisingly, some Christians believe the $790 (£505, €635) charms available in silver and gold are somewhat offensive.
Touted as an alternative kinky gift, they are advertised as ‘penis pendant necklaces’ available in small, medium and large.
Taking to social media, angry religious people told the designer he is ‘sick’, he will ‘rot in hell’ and questioned his sanity.
‘God will punish Tom Ford for making that necklace,’ one said on Twitter.
‘Just in time for Christmas, a way to say "screw Christ," the saviour of the world. This is sick. Just sick,’ another added.
And one other user said: ‘How dare you use a phallic symbol in the Christian cross! You insulting piece of trash! HOW DARE YOU!’
He has also become the target of the Catholic League.
‘When we learned of this item, I said to the staff that I bet this guy Tom Ford is a homosexual. I was right. He even thinks he’s married,’ Donahue said.
Ford has yet to respond to the controversy, but his customers have appeared to have spoken for him. The large pendant penis necklaces are currently listed as sold out on his website.
APOLOGY: In an earlier version of this article, we misquoted Mr Donahue. We have apologised to him through his office and they have kindly accepted our apology.