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Lady Gaga, Ellen and Pharrell Williams team up to show why we need love now

Lady Gaga, Ellen and Pharrell Williams team up to show why we need love now

Ellen DeGeneres, Lady Gaga, and Pharrell Williams are key figures in a new global campaign.

The trio feature in the launch clip for The Love Project, a new social movement by beauty brand Revlon.

It is supporting four charities – all of which ‘promote love, kindness, empathy and understanding’.

Among them is Lady Gaga’s own Born This Way Foundation, which seeks to empower youth across the world, as well as the Trevor Project, who lead suicide prevention efforts amongst LGBTO youth in the US.

The Love Project also supports Pharrell Williams’ From One Hand to AnOTHER, as well as the Women’s Heart Alliance.

The 30-second clip, airing during the Oscars, marked The Love Project’s official launch.

It shows Gaga, Ellen and Pharrell talking about what love means to them, and why we need love more than ever.

‘Love is embracing who you are,’ Gaga says.

And being at her grandma’s house, as we later learn – with Ellen pitching in how she also love’s Lady Gaga’s grandma’s house.

For Ellen it’s ‘why we’re here’, while Pharrell says: ‘Love is shining a light in the dark.’

Described as a social movement, the Love Project is supposed to spread love and kindness across the world.

It also hopes to raise funds for four associated charities – all of which ‘promote love, kindness, empathy and understanding’.

Among them is Lady Gaga’s own Born This Way Foundation, which seeks to empower youth across the world, as well as the Trevor Project, who lead suicide prevention efforts amongst LGBTO youth in the US.

‘The Love Project is the beginning of a social movement which aims to inspire more love, acceptance and caring in the world,’ said Carlos Barreto, Revlon Senior Vice President Marketing.

‘At the heart of this campaign is the belief that all people are beautiful and that love can create a better world.’

Revlon bosses have pledged $1 million towards the cause.

According to their website, the first 24 hours have resulted in 1.6 million expressions of love under the hashtag #lovein3words.