A new lesbian dating app has released a new version, and it turns out to be just pictures of cats.
For April Fools’ Day HER joked they were rebranding as HER CAT, an app for lesbians and cats.
On the social and dating app, which you can download on the iPhone App store, every user’s photo is of their cat.
For those who are without a whiskered friend, don’t worry, as your photo will be replaced with someone else’s cat (this is potentially false feline advertising, so just let them know.)
‘We always had a goal to connect lesbians with what they really cared about. That turned it to be cats,’ Robin Exton, CEO of HER told Gay Star News.
‘On HER, you were 1200% more likely to get a match if you had a cat on your profile. It didn’t matter if it was yours, your crazy ex’s or Taylor Swift’s.
‘It’s a stereotype that lesbians love cats, but our data shows it’s actually true: they really love cats. In testing, we’ve seen a 89% increase of number of matches per user and 175% raise of average session time’.
Watch the video below:
Posted by HER on Wednesday, 1 April 2015