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LGBTI families celebrated in new online photo campaign

LGBTI families celebrated in new online photo campaign

Proud parenting photo of two moms

Proud moms, dad selfies, new babies, single parents, and holiday snaps are all being celebrated as part of a new collaboration between Fisher Price and Proud Parenting.

The well-known manufacturer of children’s toys and baby clothes, along with the LGBTI parenting website, is encouraging families to share their photos and explain a little about themselves, with the aim of providing ‘an authentic look into the proud lives of these modern families’.

So far, hundreds of families in all forms have posted their pictures on FacebookTwitter, and Instagram, using the hashtag #ProudParenting.

‘We are thrilled to partner with Proud Parenting for its first-ever program to increase the visibility of LBGT families,’ said Hailey Sullivan, Director of Marketing, Fisher-Price.

‘Fisher-Price is proud to help all parents give their children the best possible start in life.’


Speaking to GSN, Jeff Bennett of Proud Parenting said the organization hoped to facilitate communication between parents as part of the campaign.

‘Parenting is hard work, and seeing your family honored online is a reward for everyone,’ he said.

THIS is how it’s done! #twomoms #lesbianmoms #lgbtfamily #gayparents #proudparenting #marriageequality #loveislove

A photo posted by Proud Parenting (@proudparenting) on

‘Even shy people feel a sense of justification by seeing their families highlighted on Proud Parenting. Creating a family can be very difficult for us, so LGBT parents deserve to have a spotlight on their achievement.

‘I think it’s particularly important for children to see themselves in the Proud Parenting Family Gallery because they are surrounded by over 500 families just like theirs.  They may not know any other families with LGBT parents, but the Galleries allow the otherwise disconnected to feel a sense of unity with families like theirs.’

Chris, David & their son Parker share the love! Presented by #FisherPrice #bestpossiblestart #gaydads #twodads #lgbtfamily #gayparents

A photo posted by Proud Parenting (@proudparenting) on


You can see more photos from the campaign on the Proud Parenting Instagram account.