Nearly 1 million LGBTI Americans came out on Facebook this year, according to a new study.
Over the 12 months, about 800,000 Americans came out on the social network, which defines coming out as updating their profile to express a same-gender attraction or specifying a custom gender.
That means the number of people coming out on Facebook per day is nearly three times what it was a year ago.
‘The most obvious increase is seen following the aftermath of the Supreme Court decision in Obergefell v Hodges,’ the report states.
‘On a typical day, one out of every ten people who change their “interested in” status on Facebook do so to reflect a same-gender interest. On the day of the Supreme Court ruling, this ratio was double, one out of every five people.’
In the days following the 26 June decision, more than 26 million people also displayed a rainbow filter on their profile picture.
In total, 6 million Americans have come out on Facebook, with 78% of these people having done so since the beginning of 2012.
‘The sheer magnitude of this increase suggests that the LGBT movement has made significant strides in recent years,’ the study said.
The total number of fans of LGBT pages also increased nearly 25% over the last year.
About 5.7 million Americans like at least one of the 300 most popular LGBTI pages, including Human Rights Campaign, GLAAD and Equality Now.
‘Again, we see an increase in fan numbers around the June 26 Supreme Court ruling: in fact, fan pages for LGBT-rights groups acquired over 150,000 new fans during the five days following the decision,’ the report states.
‘While this event marked the largest single increase in support for LGBT pages, we also see spikes on the Sunday following World AIDS Day (1 December 2014) and on the day of oral arguments at the Supreme Court in the Obergefell case (28 April 2015 – though this effect may have been amplified due to Diane Sawyer’s interview of Caitlyn Jenner on 24 April).’