Beauty retail giant Sephora will offer specialized makeup classes to trans and non-binary people.
Called ‘Bold Beauty for the Transgender Community’, the classes begin next month as part of Sephora’s Classes for Confidence program. The program’s aim is ‘to help inspire fearlessness in those facing major life transitions’.
Sephora’s official Beauty Advisors with specialized knowledge about the trans community will run the classes. Trans employees at Sephora helped created the workshops’ content.
One of the people teaching the class is Dominique Anderson, a color consultant at Sephora in New York City. Anderson said they want to help people find confidence.
‘There was a time that I felt as a trans person I had no idea where I fit into beauty,’ Anderson told Them.
‘It was when I began shopping at Sephora that I knew it was a place where I was free to be myself. Sephora welcomed me with open arms and it’s why I work at this company.
‘During these classes, I hope to teach clients tricks that I use myself to soften up features and achieve certain looks.
‘I want to instill confidence in my clients so that when they walk out of Sephora, they feel comfortable letting the world know who they are.’
The classes will run for 90 minutes and will create unique skin care plans and product recommendations for each person. During the classes, advisors will teach people make-up application and foundation matching.
People of all gender expressions, friends, families, and allies are welcome to attend.
Free makeup workshops
‘We stand with all members of the LGBTQA community and are committed to providing these individuals with the tools they want to feel confident and beautiful every single day,’ Corrie Conrad, the Head of Social Impact and Sustainability for Sephora told Hello Giggles.
‘At Sephora, we believe beauty is yours to define, and ours to celebrate. We are honored to be a beacon of support and part of each beauty journey through our new class offering.’
The free classes will run at certain stores across the United States.