US Bank has announced the winner of a competition it ran to design an LGBT debit card.
The competition, which ran from December to end of January, attracted 400 entries. Finalists were submitted to a public vote. The winning design, by Olivia Ogba of Atlanta, received 3,600 votes: more than any other entry.
Ogba says she designed the image after the US Supreme Court ruled in favor of same-sex marriage in June 2015. She combined the rainbow colors with sparklers to give it a patriotic, 4th July twist.
The card will become one of US Bank’s ten permanent debit card options. Ogba wins $7,500 for the design.
Runner up designs came from Nancy Faulhaber of Ohio, with hands making a heart symbol, and Joseph Escobar of Los Angeles, with diverse people against a rainbow background. They win $5,000 and $2,500 respectively.
Speaking about the 4th July inspiration for her winning design, Ogba said in a statement, ‘That’s what America stands for – the ability for everyone to go after the American dream without any sort of discrimination.
‘I can’t wait for a world where coming out isn’t some huge deal. A world where it’s just a passing note at the dinner table or while taking out the trash. Like, “Hey, dad, I’m gay.” “Oh, OK, son. Make sure you tie that trash bag tight. I don’t want the leftover milk bursting through the bag like last time”.’
Ogba’s design will be available to US Bank customers from 15 May.
Commenting on the response to the competition, Ann Dyste, assistant vice president, LGBT strategy manager at the bank said, ‘US Bank asked artists to submit art in any medium that celebrated the LGBT community. We were happily surprised by the large response, which made it a challenge to narrow it down to three finalists.’
Minneapolis-based U.S. Bancorp has consistently scored the top mark of 100 in the Corporate Equality Index produced by Human Rights Campaign – an index of corporations LGBT-friendly policies and procedures.
This year, it says it is sponsoring 30 Pride festivals around the US, alongside ongoing sponsorship of the National Gay & Lesbian Chamber of Commerce, the Human Rights Campaign, GLSEN and the LGBT Center in Los Angeles.